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How I Built A Profitable Styling Business

Learn the 8 C's to becoming a CEO Stylist

Hey Stylist! I am so excited that you've decided to be a part of this webinar!

I have been through hell and back during my 6 year journey to CEO Stylist of my own styling firm, SCB Luxury Styling, and my success DID NOT come over night.

Throughout my journey, I've gained so much knowledge about the industry of styling and what it takes to really turn your style hustle into a real, thriving business.


There isn't much guidance or help provided to stylists who are just starting off and wanting to break into the industry. There also isn't much help once you actually get in either. Many stylists are left figuring things out on their own, investing a ton of their time in YouTube University and still feeling unsure.


There are over 7 different stylist types that exist but many stylists don't even realize this before getting into the industry. However, it is important to confirm your stylist type in the early stages of your business so that you know how to best serve your clients moving forward. 

There are so many stylists who are running their styling businesses with just a social media page to showcase their work. Not realizing how many potential clients they're missing out on and the amount of money that is being left on the table by not having a website that actually works. 

During this webinar, we will go over the 8 C's to building and growing a profitable styling business to CEO status and the importance of each. There will also be a special offer at the end of the webinar that you DON'T want to miss.

So, what are the 8 C's?

SoChicCHRIS Content (40).png
SoChicCHRIS Content (41).png

After much trial and error, I've narrowed down my journey into these 8 steps that led me to much business success. And I'm excited to walk you through each of them.

I can't do everything for you, but I can save you time by pointing you in the right direction. So, I have also curated a list of 10 Ways to Start Booking Styling Clients that you will receive after registering.

See you on the inside!



Christen Johnson is the CEO, Founder of SCB Luxury Styling and Project Style University. She has over 7 years of styling experience on top of building her own styling firm from the ground up. For the past 2 years, she has been dedicating her time and energy to helping aspiring/emerging stylists turn their style hustle into a thriving business.

Christen Johnson

CEO, Founder of Style Univ.

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